Consider just how important data is to any organization: if a business’s flow of data is interrupted for any sustained period of time, it can spell disaster for a company. That is one reason why disaster recovery as a service (DRaaS) is so important to every modern business.
Providers, however, should not take for granted that their DRaaS solution is the most appealing one. What do potential business clients really want from their DRaaS solutions? Five often-cited demands are mapped out below.
One of the most important demands a client makes is for consistency and reliability. They expect service providers to put the same emphasis on their recovery services as they do on their business services. Consistently meeting SLA components–including recovery time and recovery point objectives–often is the determining factor in the minds of prospective clients.
Speed and Ease of Use
Clients facing a catastrophic failure of their computing systems are, predictably, less than understanding when a provider takes longer than expected to get their systems, data, and applications back up and running. Faster is best in this case.
In addition, clients want the recovery process to be a simple and easy one; the more difficult the process, the less satisfied the client will be. Speed and ease of use are vital issues for any DRaaS provider.
Testing and Validation
A chain is only as strong as its weakest link, and the key to making the strongest chain possible is to identify weak links before they snap.
A DRaaS provider that tests the system for weaknesses and addresses those weaknesses before they become problems (i.e., potential downtime) proactively assists clients to meet their SLA goals. This boosts client confidence that the provider is doing everything possible on the client’s behalf.
This might seem obvious, but clients want a DRaaS provider that they can contact when needed. The ability to get in touch with a human being at any time of the day or night is a definite plus.
DRaaS providers that offer clients a variety of choices to serve their business continuity needs have an enormous advantage over those who do not. More and more clients are expecting–and receiving–customized services tailored to meet their exact needs.
To stand out from the crowd, a provider must not only offer a variety of options but also must effectively assist a client in making the best choices from among those options.
In the end, the DRaaS providers that pay attention to what their customers demand and are able to satisfy those demands will be the ones who prosper.